Xbox Kinect Could Be Microsoft's iPad - InformationWeek
IoT
IoT
Infrastructure // PC & Servers
News
7/22/2010
09:10 AM
50%
50%

Xbox Kinect Could Be Microsoft's iPad

Holiday sales expected to be strong for gaming industry's first hands-free motion control system.

Microsoft could sell as many as three million Xbox Kinect units in the run up to the 2010 holidays, according to a market watcher.




Slideshow: 7 Biggest Microsoft Flops
(click for larger image and for full photo gallery)

"We believe that Kinect units are already in production and should be available in adequate quantities for the November launch. We continue to expect that roughly three million units of Kinect will be sold worldwide in 4Q," wrote Lazard Capital Markets analyst Colin Sebastian, in a research note to clients this week.

If Sebastian's estimate is correct, that would put Kinect, a hands-free motion control system that lets Xbox 360 players physically interact with on-screen games, on par with the iPad as one of the tech market's hottest selling new hardware platforms. Apple has sold 3.27 million iPads since introducing the tablet-style PC on April 3rd, the company said Tuesday.

Microsoft's hardware business could use a lift. It's had little success keeping up with Apple's buzzworthy launches in key markets like entertainment and mobile communications in recent years. The Zune has failed to dent the iPod's lion's share of the MP3 market, and earlier this month Microsoft pulled its poor selling KIN phones from stores even as iPhone 4 debuted to record sales.

Kinect could help Microsoft recapture some attention when it debuts Nov. 4. The company plans to introduce an entertainment bundle that includes the Kinect sensor bar attached to a new, slimmed down 4GB Xbox 360 console. The package also features Kinect Adventures, an exploration game designed to take full advantage of the Kinect technology. The bundle is priced at $299.

Microsoft also said it plans to make the Kinect sensor bar available as an add-on for existing Xbox 360 consoles, at a price of $149, including Kinect Adventures. The Kinect bar features a camera, audio sensors, and motion-sensing technology that tracks 48 points of movement on the human body. That means players can control on-screen action simply through physical gestures and verbal commands. The sensor bar is designed to plug directly into the Xbox 360 console.

The new 4GB Xbox 360 can also be bought separately for $199, starting August 3rd.

The roster of upcoming Kinect-compatible titles includes a Star Wars game from LucasArts that's due out in 2011, as well as unspecified titles from Disney. More immediately, Microsoft and its partners will ship a number of activity games in November that take advantage of Kinect's ability to mimic human body movements.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll