Football Fans See Games From A New Angle - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
News

Football Fans See Games From A New Angle

Denver Broncos fans can access instant replays, highlights, bloopers, and camera angles from anywhere in the football stadium with just the touch of a screen.

The Denver Broncos didn't make the NFL playoffs this season, but they're touting a technological first for a football team. Broncos fans who watched games from luxury box seats in the team's new stadium, Invesco Field at Mile High, were able to view instant replays, game highlights, bloopers, and team and player stats by accessing applications on flat-panel touch screen monitors from Planar Systems Inc.

The Broncos IT staff developed the GamePlus systems, and with the help of consulting firm Opera Glass Networks, connected them to all of the video cameras in the stadium. Fans can watch the action from any camera angle in the stadium just by touching the screen, says Rick Schoenhals, director of IT for the Broncos.

Installing this interactive technology was a competitive, IT-driven move, says Schoenhals. "I just know technology is gaining a bigger place in sports venues and sporting events," Schoenhals says. The need to stay competitive became even more important after moving to the new stadium last August. "We're opening a new venue and we don't want to find out someone who opened next week is doing these great things with technology and we're not doing it," he says. "We can't be complacent in any area, including technology."

The Broncos organization is bearing the cost of running 135 GamePlus systems in the stadium, but it hopes to eventually offset the undisclosed costs with corporate sponsorships. AT&T Broadband, for instance, sponsored the systems for one game the past season. In return, the company's name and logo was displayed on the monitor screens. The Broncos would like to see use of the system spread throughout the National Football League. "We're hoping the NFL looks at what we're doing and supports a leaguewide rollout of these systems to all stadiums," Schoenhals says. "When multiple teams invest in the same technology, the price comes down for everybody." An NFL spokesman says the league would consider deploying interactive monitors for each football team, but it's not planning any implementations at this time.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
The State of IT & Cybersecurity Operations 2020
The State of IT & Cybersecurity Operations 2020
Download this report from InformationWeek, in partnership with Dark Reading, to learn more about how today's IT operations teams work with cybersecurity operations, what technologies they are using, and how they communicate and share responsibility--or create risk by failing to do so. Get it now!
News
IT Spending Forecast: Unfortunately, It's Going to Hurt
Jessica Davis, Senior Editor, Enterprise Apps,  5/15/2020
Commentary
Helping Developers and Enterprises Answer the Skills Dilemma
Joao-Pierre S. Ruth, Senior Writer,  5/19/2020
Slideshows
Top 10 Programming Languages in Demand Right Now
Cynthia Harvey, Freelance Journalist, InformationWeek,  4/28/2020
Register for InformationWeek Newsletters
Video
Current Issue
Key to Cloud Success: The Right Management
This IT Trend highlights some of the steps IT teams can take to keep their cloud environments running in a safe, efficient manner.
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll