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Google Unplugged

CMP Information Week
InformationWeek Daily - Wednesday, October 3, 2007

Editor's Note

Titan, Not Online Services, Is Microsoft's Real SaaS Play

Microsoft's trying to get attention this week for its "new" Online Services for businesses, including on-demand Exchange and SharePoint. But this is just rebranding of hosted software it's offered for awhile. If you want to know Microsoft's true SaaS play, take a look at Titan.

That's the market-stompin' (in Microsoft's eyes) code name for Microsoft Dynamics Live CRM, based on a multitenant code base. Microsoft has visions of its Titan picking up the most successful CRM SaaS player in the market,, and tossing it aside. Announced in July as part of an early adopter program, Titan is now in the hands of more than 100 customer and partner organizations, Microsoft said this week. While the Microsoft Online Services announced this week is basically hosted software the company has offered for months, Titan is being offered in a multitenant architecture.

What's the difference? Most SaaS experts I know insist that in order to do on-demand software profitably, successfully, and at a large scale, you need to have a multitenant architecture. That means all of your SaaS customers have equal access to software, but their data remains separate. It's a much more manageable and committed form of SaaS, and makes it easier to offer things such as monthly subscription prices (Dynamics Live CRM, for example, costs between $39 and $59 a month per seat). Hosted software, on the other hand, is typically an arrangement negotiated on a customer-by-customer basis. Microsoft isn't releasing pricing for its Online Services apps, which means it's all negotiable.

But back to Microsoft's only multitenant offering . . . the next six months or so will be very telling on whether Microsoft's Titan will terrorize, or crawl back into a hole of insignificance.

Read the rest of my blog post and leave a comment.

Mary Hayes Weier
[email protected]

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