How Startup Innovation Can Help Enterprises Face COVID-19 - InformationWeek

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3/24/2020
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How Startup Innovation Can Help Enterprises Face COVID-19

Disruptive ideas can give organizations ways to maintain operations in a time of quarantines and social distancing.
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7. Databook

Image: Artur - stockadobe.com
Image: Artur - stockadobe.com

Palo Alto’s Databook offers an enterprise customer intelligence, sales performance and productivity services. Founded in 2017, Databook’s core services include assessing intent where management teams make investments into the business, says CEO Anand Shah. “We’re looking at investor relations presentations, earnings calls transcripts, blogs, and other verifiable sources,” he says. Other services include real-time analytics on financial performance and assessments of the markets. The intent behind Databook, Shah says, is to provide enterprise sales teams with insights for a deeper understanding of their customers. This can arm the entire team, he says, with perspectives drawn from their top sellers.  “When we think about the scalability of sales programs or training programs,” Shah says, “any C-suite executive is looking to get the broadest based impact on their business with an IT initiative.”

 

For more on technology and the Coronavirus:

Cloud Security Planning in the Time of Social Distancing

Pitfalls to Avoid in the COVID-19 Rush to Work from Home

Coronavirus: 8 Tech Tips for Working from Home

Joao-Pierre S. Ruth has spent his career immersed in business and technology journalism first covering local industries in New Jersey, later as the New York editor for Xconomy delving into the city's tech startup community, and then as a freelancer for such outlets as ... View Full Bio

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