Hewlett-Packard earlier this week firmly reinforced its position that its Itanium-based Integrity servers will be the foundation for its enterprise initiatives in the years ahead, introducing new platforms and features with expanded operating-systems options and virtualization capabilities.
"The ability to collect, analyze, and act on information in real time is the new IT imperative," HP chairman and CEO Carly Fiorina said in an HP Webcast earlier this week. "Your data center is at the heart of your IT strategy and for the most demanding workloads, the HP Integrity server family delivers the superior choice."
Fiorina and other top executives laid out HP's strategy for moving existing customers on PA-RISC and Alpha platforms to Integrity, as well as for attracting IBM and Sun Microsystems customers using Power5 and Sparc-based platforms.
The latest Integrity platforms, based on the newest Itanium 2 processors from Intel with higher clock speed and increased on-chip memory, provide a 25% increase in performance versus pervious Itanium systems, Fiorina says. In addition, HP will make its OpenVMS v8.2 available for use on Integrity platforms beginning in the second quarter.
According to HP, at the beginning of this year, about 25% of its Business Critical Server unit revenue is derived from Integrity-based systems, and it believes that will grow to 50% by the end of 2005 and to 70% by the end of 2006.
Competitors, however, say HP's Itanium push is being rejected by customers. The availability of OpenVMS on Integrity is a year late, says Larry Singer, senior VP and strategic insights officer at Sun Microsystems, and "while this may breathe new life into the existing space, it will certainly not draw any new people onto the platform."