Hyatt Adding Airline Tickets To Online Inventory - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
News

Hyatt Adding Airline Tickets To Online Inventory

Hyatt Hotels Corp. says it's expanding its online inventory beyond just hotel rooms and will begin selling airline tickets and car rentals on its Web site, under a new contract with Sabre Group affiliate GetThere.com.

While online airline sites have sold hotel rooms for years, turning the tables is a sticky issue that puts the hotel industry in competition with the travel agency channel. Hyatt, for example, gets 25% its customers from travel agent referrals. Still, the company says the 2% of customers who now buy online come from the base that has always called the company direct. "I don't see these as being travel agency customers, but rather the direct booking customer who's always used the phone," says Ty Helms, Hyatt's VP of sales. Offering airline tickets is just a "customer service vehicle."

Good thing, says Philip Wolf, president of travel consulting firm PhoCusWright. "If it's all about making the site more robust and not about generating a real revenue stream, fine. But I don't think there's a real business model," he says. "The airlines have spent tens of millions of dollars to build their brands, and people don't think of Hyatt when it comes to airline tickets."

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
Commentary
Why It's Nice to Know What Can Go Wrong with AI
James M. Connolly, Editorial Director, InformationWeek and Network Computing,  11/11/2019
Slideshows
Top-Paying U.S. Cities for Data Scientists and Data Analysts
Cynthia Harvey, Freelance Journalist, InformationWeek,  11/5/2019
Slideshows
10 Strategic Technology Trends for 2020
Jessica Davis, Senior Editor, Enterprise Apps,  11/1/2019
Register for InformationWeek Newsletters
Video
Current Issue
Getting Started With Emerging Technologies
Looking to help your enterprise IT team ease the stress of putting new/emerging technologies such as AI, machine learning and IoT to work for their organizations? There are a few ways to get off on the right foot. In this report we share some expert advice on how to approach some of these seemingly daunting tech challenges.
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll