10 Essential Google+ Tips

Google's new social network keeps changing and growing. Check out recent improvements and expert advice for Google+ users.

Thomas Claburn, Editor at Large, Enterprise Mobility

August 2, 2011

10 Slides
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Google's social network, Google+, launched as a field test about a month ago to surprising acclaim. Over 20 million people have joined Google+, through invitations sent by friends admitted to prior testing of the service and by Google employees. Compared to Facebook's 750 million users, Google+ hardly seems worth mentioning at the moment. But in time, it appears destined to become a serious contender.

Already, Google+ is referring more traffic than better established social sites. According to Net Applications, Google+ sends more visitors to websites than Del.icio.us, Flickr, and Mashable.

To sustain its rapid rise, Google's engineers have been working feverishly to address problems that have arisen and to deploy additional features. Google+ is now open to any individual with a Google Account. Businesses will have to wait until Google opens the service to organizations.

Google recently introduced a What's New? page to help describe the changing face of Google+. What follows is a list of 10 improvements and tips, as documented by Google engineers Matt Wadell and Matt Cutts, and various Google+ users.

The What's New? page doesn't detail every change, but it's a convenient way to keep up with important updates. If you have to keep up with every alteration that Google publicly acknowledges, your best bet is to start following every Google employee you can find on Google+.

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About the Author

Thomas Claburn

Editor at Large, Enterprise Mobility

Thomas Claburn has been writing about business and technology since 1996, for publications such as New Architect, PC Computing, InformationWeek, Salon, Wired, and Ziff Davis Smart Business. Before that, he worked in film and television, having earned a not particularly useful master's degree in film production. He wrote the original treatment for 3DO's Killing Time, a short story that appeared in On Spec, and the screenplay for an independent film called The Hanged Man, which he would later direct. He's the author of a science fiction novel, Reflecting Fires, and a sadly neglected blog, Lot 49. His iPhone game, Blocfall, is available through the iTunes App Store. His wife is a talented jazz singer; he does not sing, which is for the best.

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