re: IT's Reputation: Broken Bad
As tiresome as the message is - "IT is broken" - all IT execs must get their collective heads out of the sand and listen. It's not the work that we do as much as it is how we do our work. Future opportunities for curbing/reducing costs exists in cloud, virtualization, etc. However, the cost is the cost and that isn't going to change but how we go about communicating the cost is vitally important. For the most part, we must ensure we are piggybacking on a true business case, rather than a separate case "just for IT". It is a branding exercise but ultimately, we still have to deliver the same IT services regardless of packaging.