LG.Philips Leads LCD Shipments In Q1

Samsung Electronics still continues to lead the market in terms of revenue, according to a report out by iSuppli.
LG.Philips LCD surpassed AU Optronics in the first quarter of 2007 to become the leading supplier of large-sized LCD panels in terms of unit shipments, a market researcher said Tuesday. Samsung Electronics, however, continued to lead the market in terms of revenue.

LG.Philips shipped 16.6 million panels, up 1% from 16.4 million in the fourth quarter of last year, iSuppli said. LG.Philips outperformed the overall market, which dropped 4.5% during the seasonally slow quarter to 77.5 million units.

As a result, LG.Philips' share of global shipments rose to 21.4%, up from 20.2% in the fourth quarter, iSuppli said. The research firm defines large-sized LCD panels as those with dimensions of 10 inches or more diagonally.

"LG.Philips deftly managed the seasonal downturn in the first quarter," iSuppli researcher Sweta Dash said in a statement. LG.Philips last held the No. 1 spot in the second quarter of 2005.

AU Optronics, which merged with Quanta last year, saw its shipments drop almost in line with the overall market to 15.9 million units. The company's market share remained nearly flat at 20.6%.

Samsung's focus on larger-sized panels, 40 inches and bigger in the TV market and 20 inches and bigger in the monitor market, drove shipments down by 4.6% to 14.8 million units. Its market share remained almost flat at 19.2%. Samsung's focus on more expensive LCD panels, however, made it the market leader in terms of revenue.

While the first quarter is seasonally weak compared to the peak selling season in the fourth quarter, overall shipments on a year-to-year basis were strong, rising 25%, iSuppli said. While the second quarter is also seasonally slow, iSuppli expects shipments to pick up quicker than usual.

"The LCD panel market typically enjoys stronger conditions in the third and fourth quarters, after a slow first half," Dash said. "However, this year the recovery is expected to start earlier, commencing in the second quarter."

Rounding out the top five vendors in the first quarter were CMO and CPT, respectively. CMO ended the quarter with 11.3% of the market, a 0.6% drop from the fourth quarter; while CPT increased its share slightly to 8% from 7.8%.

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