Lenovo To Sell ThinkPads Via Office Depot - InformationWeek
IoT
IoT
News
News
11/3/2005
04:03 PM
50%
50%

Lenovo To Sell ThinkPads Via Office Depot

Lenovo, making good on a strategy to enter the U.S. retail market, has reached a deal to begin selling some ThinkPads through Office Depot.

Lenovo, making good on a strategy to enter the U.S. retail market, has reached a deal to begin selling some ThinkPads through Office Depot.

The Purchase, N.Y.-based PC maker, which bought the former IBM PC properties earlier this year, has agreed to distribute systems including the ThinkPad Z60t and ThinkPad T43 to Office Depot, which is based in Delray Beach, Fla. The Z60t is a titanium-encased widescreen unit while the T43 includes an integrated fingerprint reader.

Office Depot already sells HP, Compaq and Toshiba notebooks. The company's rollout of ThinkPads will start Nov. 6, in time for the holiday selling season, the companies said in an announcement.

While IBM made a strategic decision several years ago to ignore the consumer retail shelves, Lenovo has longstanding experience in that segment and its executives said part of their strategy after the IBM deal would be to create a new, consumer business.

In a statement, Lenovo Chief Marketing Officer Deepak Advani said, "Small business customers appreciate the convenience of Office Depot stores and will now be able to experience for themselves" new technologies from Lenovo.

Office Depot maintains 1,000 retail outlets in North America.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
Digital Transformation Myths & Truths
Transformation is on every IT organization's to-do list, but effectively transforming IT means a major shift in technology as well as business models and culture. In this IT Trend Report, we examine some of the misconceptions of digital transformation and look at steps you can take to succeed technically and culturally.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll