BlackBerry Doomed By First iPhone, Storm Failure - InformationWeek

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BlackBerry Doomed By First iPhone, Storm Failure
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Stratustician
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Stratustician,
User Rank: Ninja
5/27/2015 | 2:34:13 PM
Re: not willing to adapt to change
Up here in Canada, BlackBerry is still a hugely nostalgic company for many.  But sadly, because they spent a lot of time creating devices for the business market, the consumer market ended up with a lot more innovation when it comes to usability and applications, and that sadly I think is a large cause of the movement away from BlackBerry devices for the consumer market.  Then, tag on BYOD initiatives, and corporate users wanted to simplify and carry only one device, and we saw more favortism towards iOS and Android as they were better fits for their personal use and still supported business applications.
hho927
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hho927,
User Rank: Ninja
5/27/2015 | 1:38:49 PM
Vision
When you have a huge customer, It's a dilemma.

One of the founder was saying something like "We'll be fine. We have a different market"

They didn't want to alienate the base. CEO was a "yes man".

They ended up with half bake of everything. They alienated the base and the new customers either.

 
Angelfuego
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Angelfuego,
User Rank: Ninja
5/26/2015 | 9:46:35 PM
Re: not willing to adapt to change
Thank you. Your article caused me to get nostalgic. I forgot about the days of the BlackBerry. At one point, BlackBerry phone was the craze. I remember a few of my friends were also given BlackBerry phones as their "business phone." They would receive emails, calls, and messages on it for business purposes. Looking back at it, you are completely correct. The first iPhone became the downfall of BlackBerry phones. They couldn't keep up or compete. The BlackBerry went from being the latest craze to a thing of the past. The iPhone continues to boom repeatedly with each new edition. It has been the "it phone" for quite some time now.
PedroGonzales
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PedroGonzales,
User Rank: Ninja
5/26/2015 | 9:01:28 PM
not willing to adapt to change
I think blackberry wasn't ready to adapt to the changes in the market.  It seems almost comical that a major electronic device delivers a buggy device to its consumer; wasting a lot of money and ruining a relationship that would have help it compete against Apple.  I think in the end blackberry leadership were used to being on top for a such a long time that thought of any new competition of a fad and not a real threat to their business. 
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