re: Evernote For Business: End Of Butt-Ugly Software?
I think you capture the essence of the issue quite well, although to be fair to Evernote, they aren't claiming to be such a tool, nor a wiki. My personal use of Evernote (and I have & do use, and/or have tested, some of the other social enterprise tools and productivity software) would provide this answer: you use Evernote to create data. The more you use it, the more you realize that it can store all of your free form content (not to mention things you want to save from the web and other places). It becomes a repository for organized, unstructured content from many sources. If people already use it this way, then it makes sense to start comparing it to those other tools, because now it can start to do some of what those other tools do, and hopefully it will also integrate into the Jive or Sharepoint-type systems. The problem I have, in particular, with the existing social collaboration tools is that it takes me out of where & how I already work. I have to go to those places to share something. I have to take a new action. I do it. And it works. And over time those become great repositories. But if I'm already doing it in Evernote, and those capabilities suddenly become available to me, I'd rather just stay inside that app, because that's how I already work.