5 Enterprise Social Trends For Next 5 Years

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AFILEV951,
User Rank: Apprentice
9/1/2011 | 4:55:45 AM

re: 5 Enterprise Social Trends For Next 5 Years

This is a good, concise list. The arguments are reasonable and the timeline is very realistic. Enterprise social networking goes hand in hand with a couple of other trends that reinforce each other.

One of those trends is increase in remote work. According to the recent Gartner report on project collaboration tools, by 2015, 75 percent of knowledge-based project work in the Global 2000 will be completed by distributed virtual teams. Something that's nice to have in co-located teams suddenly becomes must-have in distributed teams, and that something is enterprise social networking and project collaboration tools. We all benefit from the Moor's law in this space. Who could afford real-time collaboration with a peer across the globe from a handheld mobile device in 2000? in 90? in 80? It's a big deal, much like telephones, air travel, email, and mobile phones, and other things that helped us communicate and collaborate faster and cheaper. Social applications is a perfect example of the technology that is both following a trend and enabling it to become even more widespread.

Another big trend is the overall increase of information work volume and the number of information workers. This work doesn't fit into existing ERP systems, but businesses still want to track it and get transparency into where things stand, what's done and what's planned. We tackle this problem at Wrike with building a social project management application that relies on a real time work graph.

Thanks for the great post.
Andrew Filev
CEO at Wrike.com

P.S. Living in social media, I got used to leaving comments with real identity (FB or Twitter), so it'd be good if IW supported those options.

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Deb Donston-Miller,
User Rank: Apprentice
9/4/2011 | 11:37:53 PM

re: 5 Enterprise Social Trends For Next 5 Years

Thank you for the thoughtful response, and for the suggestion!

Deb Donston-Miller
Contributing Editor, The BrainYard

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LPENG950,
User Rank: Apprentice
9/6/2011 | 6:02:22 PM

re: 5 Enterprise Social Trends For Next 5 Years

Deb, thanks for quoting me in a well-written article. Dealing with information overload and bringing relevant content into CRM, knowledge management and collaboration is critical to the success of enterprise social networking and is becoming a big trend. However, there are still challenges today as businesses are waiting for case studies that teach them how to receive specific value from using social networks. At GageIn, we find that sales, marketing, customer support, and competitive intelligence are among the first to benefit.

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