Ignore Facebook At Your Peril - InformationWeek
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Ignore Facebook At Your Peril
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RobPreston
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RobPreston,
User Rank: Author
8/20/2013 | 2:39:42 PM
re: Ignore Facebook At Your Peril
Color me old school. What I do on Facebook (and I don't do a lot there) is mostly personal. What I do on Twitter and LinkedIn is business. I'd prefer not to cross those lines.
Alex Kane Rudansky
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Alex Kane Rudansky,
User Rank: Author
8/20/2013 | 2:15:48 PM
re: Ignore Facebook At Your Peril
I agree that nothing on Facebook is private, so in some cases you might as well merge public and private accounts. I do think it's time for companies resistant to Facebook to jump on the band wagon. It's consumer preference, and therefore it needs to be business preference in order to cater to that expectation.
OtherJimDonahue
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OtherJimDonahue,
User Rank: Apprentice
8/20/2013 | 1:46:26 PM
re: Ignore Facebook At Your Peril
I'm seeing weird pushback on ads on Facebook: "How dare you put ads on MY Facebook wall! Spam!!" People are weirdly protective and see Facebook less like something they buy (like a newspaper with ads) than something they own.

Honestly, I don't get it, and have no trouble going by ads without being distracted by them, but that's a pervasive sentiment, and advertisers are going to need to be aware.

(I have to admit, I signed up for some info on local car dealerships after seeing a Facebook ad, and regret it as now I'm getting about 250-300 spam emails a day as a result. So now every time that ad shows up again, I leave a message telling people not to sign up.)
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