re: Will CDO Steal CIO's Leadership Role?
Mike hit the nail on the head here.
It's the Chief "X" Officer: "X" meaning Information, Innovation, Technology, Data, Digital, or whatever the latest label makes sense. The titles mean slightly different things, but it all comes down to one basic thing: who will oversee how your company in particular can leverage the information at its disposal to the fullest? That is what the business needs.
20 years ago it was building out the Ethernet infrastructure and staging Servers and Workstations to share access to that information. Now we see tablets connecting into the cloud for that information, and incidentally not dissimilar to TVs with antennas connecting into A/C outlet plugs to receive transmissions. The difference is it's interactive. Carr wasn't wrong, just incomplete, which is how he upset the IT community (including myself) - by apparently marginalizing it. What he didn't see was the evolving role of IT with the infrastructure part becoming commoditized. IT isn't becoming obsolete, it's evolving into something that can drive the business if applied correctly and in tandem with the business lines.
The challenge is ensuring we in IT management are moving in that direction, and that our CEOs see us as moving that way. Otherwise we risk going the way of Blackberry - staying in our comfort zone too long and realizing too late that we missed our chance to improve on our contributions. For example, back in 2008, the idea was brought forth at my company to use smartphones. We didn't say no - we said not yet. Since then the security options we were waiting for (a must for any financial institution) have become available. Our smartphone phase-in is 90% complete. The users love it. We keep our jobs because we continue to deliver what's needed and wanted at the company - faster, better, cheaper access to information both our own and others' so we all can get our jobs done.