creatifying - coming up with new words
I was zerotasking over lunch when I read this, great editorial! But going forward I'd like to reach out to you on your decisioning. Now that you've socialized your solutioning (removing bad words and phrases from our vocabulary) with the stakeholders (the readers of InfoWeek) (of which I (a reader) am), your direction of travel should be architecting your benchstrength. Perhaps offboarding some tired old words will bring about a paradigm shift. We should diarize our learnings in this magainze about why people are changifying the English language. If you'd like to talk more, we could take this offline. ;-)
Circling back to the subject of my post, I'm sometimes stumped when it comes to word selection. I'd like to think that my English skills are above average, but I've noticed a few things. Sometimes the business and tech worlds needs to make up new words. It's just a fact of life. An example of a legitimate case is one that parallels the Inuit need for describing different types of snow, leading to their creating of a dozen or so words. I would agree that many phrases that people use today don't make any sense, especially if you attempted to write them down in a document. Social-speak is often different than good writing, and the divergence is increasing.
Anyway, I like to make fun of it at times, adding -ing, -ify/ifying, -ize/izing, etc. to words and winking or giving a sly smile. When people hear you overusing those, they realize that it's annoyifying the heck out of them, and they are less likely to creatize new words.