Microsoft Pledges 'Significant' DRM Investment - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
News

Microsoft Pledges 'Significant' DRM Investment

The company said it will increase investments in digital rights management to guard against piracy, and to support the wireless industry as more tunes, pictures, and video clips are sent over the airwaves to mobile phones.

Microsoft Corp. said Wednesday it would increase investments in digital rights management (DRM) to guard against piracy and support the wireless industry, as more tunes, pictures and video clips are sent over the airwaves to mobile phones.

More than 30 million U.S. wireless subscribers will consume video and television content on mobile devices by 2009, estimates IDC Corp.

Providing no financial details, Microsoft said only that the investment would prove "significant." The Redmond, Wash., company claims more than 100 content service licenses and deploys the Microsoft Windows Media DRM platform on hundreds of devices to deliver content securely for playback on computers, mobile devices and portable devices.

The platform supports download and play, subscription, video on demand, and enables device manufacturers to directly acquire licenses on their handsets.

CinemaNow Inc. vice president of engineering Jack Horner said Monday customers downloading-to-own movie files offered from the company's Web site are protected by Microsoft's DRM platform

Microsoft also has been working along side Thomson and Time Warner Inc. through a joint venture called ContentGuard to enable interoperability among DRM platforms.

Microsoft said the DRM platform will serve as a key building block to enable new and innovative scenarios for mobile content delivery — an important request of wireless industry leaders.

At the Digital Hollywood Spring 2006 conference last week in Santa Monica, Calif., DRM supporters and critics debated for days the implications wireless and wired technologies continues to have on the music and movie industries.

Music and movie industry executives said the technology is important to protect artists' rights and revenues.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
2018 State of the Cloud
2018 State of the Cloud
Cloud adoption is growing, but how are organizations taking advantage of it? Interop ITX and InformationWeek surveyed technology decision-makers to find out, read this report to discover what they had to say!
Slideshows
9 Steps Toward Ethical AI
Cynthia Harvey, Freelance Journalist, InformationWeek,  5/15/2019
Commentary
How to Assess Digital Transformation Efforts
Lisa Morgan, Freelance Writer,  5/14/2019
Commentary
Is AutoML the Answer to the Data Science Skills Shortage?
Guest Commentary, Guest Commentary,  5/10/2019
Register for InformationWeek Newsletters
Video
Current Issue
A New World of IT Management in 2019
This IT Trend Report highlights how several years of developments in technology and business strategies have led to a subsequent wave of changes in the role of an IT organization, how CIOs and other IT leaders approach management, in addition to the jobs of many IT professionals up and down the org chart.
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll