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7 Things To Know About Your Customers

Last week, we checked in with Infusionsoft co-founder Clate Mask, who shared a list of things we should know about our prospects. Now he tells us what kind of intelligence we should be keeping on our bread and butter -- the clients we already have.
Last week, we checked in with Infusionsoft co-founder Clate Mask, who shared a list of things we should know about our prospects. Now he tells us what kind of intelligence we should be keeping on our bread and butter -- the clients we already have.1. Their name. Nothing speaks to an individual more than their first name. Use it to build a relationship.

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Cynthia Harvey, Freelance Journalist, InformationWeek
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