Apple COO: iPhone 'Not Married' To AT&T, Will Always Be Hacked - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Mobile
Commentary
2/28/2008
09:04 AM
Eric Ogren
Eric Ogren
Commentary
50%
50%

Apple COO: iPhone 'Not Married' To AT&T, Will Always Be Hacked

Speaking at a Goldman Sachs investor's conference in Las Vegas yesterday, Apple COO Tim Cook said that, "Apple is not married to the single, exclusive-carrier model." Whoa. So is Apple's exclusive contract with AT&T shorter than initial projections? And if so, when might other carriers be able to sell the iPhone?

Speaking at a Goldman Sachs investor's conference in Las Vegas yesterday, Apple COO Tim Cook said that, "Apple is not married to the single, exclusive-carrier model." Whoa. So is Apple's exclusive contract with AT&T shorter than initial projections? And if so, when might other carriers be able to sell the iPhone?This is an intriguing turn of events. Though Cook was quick to point out that his comments did not imply an immediate change of business models for Apple or the way the iPhone would be sold in the United States, he did say, "We're not married to any business model. What we're married to is shipping the best phones in the world."

He also explained that in order to sell the iPhone in some regions, key features and services of the devices -- such as visual voice mail -- might have to be dropped. Apple also would need to work with carriers outside the U.S. to set up pre-paid plans for the iPhone, as often post-paid plans are not available in some regions.

It was expected that the iPhone's exclusive run with AT&T would come to an end eventually. Both Apple and AT&T have been mum on how long the deal is for. Initial reports indicated anywhere from two to five years. If Apple already is talking about selling the iPhone with other carriers, perhaps the exclusive deal with AT&T is far less than thought.

Another interesting note to come out of Cook's comments was that Apple expects for there to always be some level of hacking with the iPhone. Even if it eventually becomes available everywhere. Why does Cook believe that? The demand is there. He said people are "stepping over each other" to import the iPhone to places where it isn't officially available. That means the global demand for it is high. We've already heard how it is being smuggled back into China by the boatload.

Cook also commented that Apple is well on its way to meet the goal of 10 million unit sales by the end of 2008.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
Slideshows
IT Careers: Top 10 US Cities for Tech Jobs
Cynthia Harvey, Freelance Journalist, InformationWeek,  1/14/2020
Commentary
Predictions for Cloud Computing in 2020
James Kobielus, Research Director, Futurum,  1/9/2020
News
What's Next: AI and Data Trends for 2020 and Beyond
Jessica Davis, Senior Editor, Enterprise Apps,  12/30/2019
White Papers
Register for InformationWeek Newsletters
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
Video
Current Issue
The Cloud Gets Ready for the 20's
This IT Trend Report explores how cloud computing is being shaped for the next phase in its maturation. It will help enterprise IT decision makers and business leaders understand some of the key trends reflected emerging cloud concepts and technologies, and in enterprise cloud usage patterns. Get it today!
Slideshows
Flash Poll