Black Friday FOR SMBs, Not Just BY SMBs? - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

12:14 AM
Fredric Paul
Fredric Paul

Black Friday FOR SMBs, Not Just BY SMBs?

Typically, Black Friday is a sales event where companies offer big discounts to consumers to spur sales the day after Thanksgiving. But in today's economy (ITE) companies are also pushing Black Friday to their SMB customers.

Typically, Black Friday is a sales event where companies offer big discounts to consumers to spur sales the day after Thanksgiving. But in today's economy (ITE) companies are also pushing Black Friday to their SMB customers.Over at USA Today, Rhonda Abrams offers some tips for small businesses looking to take advantage:

  1. Make a list of stuff you really need. Don't buy just because something's cheap. It's tempting, I know.
  2. Check to see which version of Windows 7 you need. If you have a server you'll need at least the Pro or Ultimate edition. Upgrades are very expensive so buy the right one.
  3. Before Friday, find out whether Windows 7 will work with your current software and peripherals before you buy. Otherwise, things can get really costly.
  4. Shop online. Many retailers and even manufacturers are offering deals online beginning as early as midnight Friday morning. You may find the best stuff for small businesses -- higher levels of Windows 7 for example -- online.
  5. Apply for your rebates. Make copies of everything and send rebates out immediately.
  6. Check the office stores. They often have equipment more suited for business, rather than just consumer, use.

But what exactly is on offer from the big tech makers? Dell and HP are trying the tactic, even if HP isn't the Black Friday moniker.

Deill is claiming that "The best deals today aren't at the mall" and offering up to 40% on slect products in its Small and Medium Business line. But you have to sign up for an e-mail fo find out exactly what's on sale on the big day.

HP, meanwhile, is already offering Holiday deals on it's Compaq dx7500 business Desktop and HP Mini 1101 netbook, among others. The dx7500 is offered at $449, compared to a normal Web price of $529, while the Mini is at $329 instead of $399.

sales Bows on business equipment. Who'da thunk it?

I'm not quite sure what I think of this tactic. Lower prices are always nice, of course, but putting gift bows on business products that most likely are not going to be given as gifts seems a little... I don't know... cheesy?

Meanwhile, Apple also offers Black Friday deals, but they're typically relatively modest... in the 5% - 10% range. More to the point, they're usually aimed mostly at consumers -- though SMBs can also take advantage.

More From bMighty:

Follow Fredric Paul on Twitter @ Follow on Twitter @ Put a bMighty toolbar on your browser Put a bMighty gadget on your iGoogle page Get bMighty on your mobile device

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
COVID-19: Using Data to Map Infections, Hospital Beds, and More
Jessica Davis, Senior Editor, Enterprise Apps,  3/25/2020
Enterprise Guide to Robotic Process Automation
Cathleen Gagne, Managing Editor, InformationWeek,  3/23/2020
How Startup Innovation Can Help Enterprises Face COVID-19
Joao-Pierre S. Ruth, Senior Writer,  3/24/2020
White Papers
Register for InformationWeek Newsletters
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
Current Issue
IT Careers: Tech Drives Constant Change
Advances in information technology and management concepts mean that IT professionals must update their skill sets, even their career goals on an almost yearly basis. In this IT Trend Report, experts share advice on how IT pros can keep up with this every-changing job market. Read it today!
Flash Poll