re: BYOD Policy Or Buy Everyone An iPhone?
Although I find the "just buy everyone and iPhone" policy amusing, I'd tend to recommend offering at least one more choice -- like the option of either a BlackBerry or an Android model with a keyboard for those who still don't like typing on-screen.
It strikes me as foolish to believe that everyone will want an iPhone, popular though it may be, or that the iPhone will remain the top object of desire indefinitely. Without Steve Jobs as benevolent (?) dictator, Apple may lose its edge, or someone else may come up with something sexier, hard though that may be to believe at the moment.