Apple Guarantees iPad Battery Life - InformationWeek
Mobile // Mobile Devices
08:18 AM

Apple Guarantees iPad Battery Life

Customers whose power cells malfunctions will receive a replacement iPad for just $99, according to support bulletin.

An outbreak of iPad battery failures could take a heavy toll on Apple's bottom line, if the company stands by its generous replacement policy.

In the event that an iPad's battery loses the ability to hold a charge, Apple will replace not just the dodgy power cell—but the whole iPad.

"If your iPad requires service due to the battery's diminished ability to hold an electrical charge, Apple will replace your iPad for a service fee," the company states in a support bulletin currently posted on its Web site. The fee, according to the document, is $99.

Apple, however, gives itself plenty of wiggle room in determining whether it's responsible for issuing a replacement for the tablet-style computers.

"Your iPad is not eligible for Battery Replacement Service if the product has been damaged, for example, as a result of an accident, liquid contact, disassembly, unauthorized service or unauthorized modifications, or if the product is not operating correctly as a result of a component failure," Apple states.

Apple also warns customers they'll need to back up data before sending their iPads in for replacement.

"You will receive a replacement iPad that will not contain any of your personal data," Apple says. "Before you submit your iPad for service it is important to sync your iPad with iTunes to back up your contacts, calendars, email account settings, bookmarks, apps, etc," the company states.

It was not immediately clear if Apple plans to replace battery-challenged iPads with brand new units—which could be costly—or with refurbished models. Apple has said that a properly functioning iPad battery should hold a charge for about 10 hours.

Apple plans to start shipping iPads next month, starting with the April 3rd debut of the Wi-Fi only models. The device is now available for pre-order through the Apple Online Store. The company is also allowing customers to reserve a limited number of iPads and pick them up at Apple Retail Stores.

Pricing for the Wi-Fi version, which features 802.11 connectivity, starts at $499 for the 16GB model, $599 for the 32GB model, and $699 for the 64GB version.

The Wi-Fi + 3G versions of the iPad will ship in late April, according to Apple. The 16GB model is $629, the 32GB model is $729, and the 64GB version is $829.

Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll