Apple Reports 60 Million App Store Downloads - InformationWeek
IoT
IoT
Mobile // Mobile Devices
News
8/11/2008
02:00 PM
50%
50%
RELATED EVENTS
Ransomware: Latest Developments & How to Defend Against Them
Nov 01, 2017
Ransomware is one of the fastest growing types of malware, and new breeds that escalate quickly ar ...Read More>>

Apple Reports 60 Million App Store Downloads

CEO Steve Jobs said Apple's application store has seen about $30 million in sales in a month.

Apple users have downloaded more than 60 million programs from the App Store since its launch a month ago, according to CEO Steve Jobs.

While most of the programs are free, Jobs told The Wall Street Journal that Apple sold an average of $1 million worth of applications a day. If these figures hold up, it could lead to $360 million a year in new revenue.

"This thing's going to crest a half a billion soon," Jobs said. "Who knows, maybe it will be a $1 billion marketplace at some point in time."

Apple won't get all that money, as application developers keep 70% of sales. Jobs said developers earned about $21 million in the first month. While Apple gets 30% of all sales, the company's CEO said the real value is increasing the appeal of devices like the iPhone, iPhone 3G, and iPod Touch.

"Phone differentiation used to be about radios and antennas and things like that," said Jobs. "We think, going forward, the phone of the future will be differentiated by software."

Video games have been one of the most popular application categories, as the iPhone offers game developers an attractive mobile platform because of its robust processor, motion controls, a touch screen, and strong graphics capabilities. Sega said it has sold more than 300,000 copies of its Super Monkey Ball game at $9.99 a piece.

Enterprise apps from companies like Oracle haven't been as popular, but that may change as more iPhone handsets enter corporate markets. Research firm Gartner recently said the iPhone meets the minimum requirements for use on corporate networks, although there are some caveats.

The success of the App Store may be bad news for companies like Microsoft, Nokia, and Google, as they battle to attract quality application developers for their respective mobile platforms.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll