Fitbit Blaze Chases Apple Watch With Luxury Touches - InformationWeek

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IoT
Mobile // Mobile Devices
News
1/6/2016
10:05 AM

Fitbit Blaze Chases Apple Watch With Luxury Touches

The Fitbit Blaze carries a touch of luxury in the form of leather and stainless steel band options, alongside expanded communications capabilities. It's the company's first attempt to take on the Apple Watch head-on.

(Image: Fitbit)

(Image: Fitbit)

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Ariella
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Ariella,
User Rank: Author
1/6/2016 | 10:35:23 AM
Apple watch
<Smartwatches like the Apple Watch, which compete with the fitness activity tracker market with their slate of expanded apps and communications capabilities, are expected to increase 28% to 13.6 million units, earning $3.7 billion in revenue -- an increase of 22%.>

I think that's overly optimistic. I wouldn think with th emuch cheaper fitness wearable available, Apple watches won't sell that many units.
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