re: Google Nexus 7 Vs. iPad Mini: 6 Key Factors
Some people really love their Android devices. Far be it from me to tell them not to. Some of the tablets are great, and it looks like the new Nexus 7 could join that group. And Android's market share clearly shows the platform's popularity among consumers, OEMs and developers.
But here's the subtext of the advertising and web usage numbers: Android users might like their devices but iOS users REALLY like their devices.
That is, iOS users, or so the stats imply, use their devices more often, which means they look at more ads, and create more ad revenue. I don't think iOS is overrun by ads; rather, the volume of Web and app traffic creates a large volume of advertising opportunities. If Android's actual user engagement were equal to its market share, why would it trail Apple in these key figures? That's basically the question these statistics pose.
Your point about money in consumers' pockets has merit-- but I'm not sure I agree about the developers part. Developers sometimes prioritize the largest number of users (i.e. Android)-- but ultimately, most of them want the largest number of paying users. If Apple users are using their devices more, they're also using and buying more apps, and probably generating more online commerce in general-- or so the statistics I mentioned imply. Moreover, Apple generally performs better among more affluent consumers--e.g. people with more money to spend on apps, accessories, etc. These stat about affluence come from Forrester, if I remember right. The Web usage stuff was most recently touted by Piper Jaffray, but others have come to similar conclusions. And the advertising stats are from Mediaworks.
Anyhow, if developers go where the paying users are, these stats suggest developers are heading toward Apple.
That's not to say that Apple is perfect. They wouldn't be allegedly getting ready to launch a cheaper iPhone if they were impervious to market pressures. And I think some of the developers have a point when they say Apple could open things up a bit. I'm just saying that Android's alleged domination of mobile devices isn't anywhere near as absolute as its market share suggests.
Here's what I will be interested to see: once all the new Android and Windows 8 mini-tablets have been out for a few months, will the iPad Mini maintain a usage advantage? WIll it be similar to the regular iPad? The tablet market gets more fragmented all the time, and there might be room for different OS hierarchies within different form factors.