Wal-Mart Sells Apple iPhone, $99 Models Available - InformationWeek
IoT
IoT
Mobile // Mobile Devices
News
12/28/2008
12:51 PM
50%
50%

Wal-Mart Sells Apple iPhone, $99 Models Available

Consumers can find great deals on the 8-GB version of the smartphone, but only at a handful of retailers.

Wal-Mart on Sunday began start selling Apple's wildly popular iPhone at nearly 2,500 of its stores, but not at the $99 price that was previously expected.

The retailer said it would offer Apple's black 8-GB iPhone 3G model, which also holds about 2,000 songs, for $197. The 16-GB model, which comes in black or white, will be priced at $297. Apple sells its handsets for $199 and $299 for its 8 GB and 16 GB models, respectively.

Consumers would still need to purchase a two-year service agreement from AT&T, Apple's U.S. provider. New plans start at $70 per month.

Earlier this month, The Associated Press and Bloomberg news quoted unnamed Wal-Mart employees who said the popular smartphones were expected at heavily discounted prices before the end of the year. However, there was no confirmation that Wal-Mart would offer a $99, 4-GB iPhone.

Still, Wal-Mart has the potential of providing a major boost to iPhone sales. Apple sold 6.89 million iPhones during its last reported financial quarter, which ended on Sept. 27. Apple's iPhone market share for the first quarter was 19.2%, a drop from 26.7% the quarter before. Only Research In Motion's BlackBerry series controls a larger share of the smartphone market.

Despite Wal-Mart's reputation for pushing prices lower than its competition, consumer can find Apple's iPhone smartphone for much less elsewhere. Best Buy currently sells the 8-GB iPhone for $190 and the 16-GB version for $290 until Dec. 31. That's $10 less than the usual price found at Apple stores.

The lowest price award, however, goes to AT&T, which is selling refurbished iPhone 3Gs in the black 8-GB version for $99 with a two-year service contract through the end of the year. Previously, AT&T discounted its refurbished iPhones to $149. The wireless telecom is also offering refurbished 16-GB iPhone handsets for $199 during the same time period.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
Digital Transformation Myths & Truths
Transformation is on every IT organization's to-do list, but effectively transforming IT means a major shift in technology as well as business models and culture. In this IT Trend Report, we examine some of the misconceptions of digital transformation and look at steps you can take to succeed technically and culturally.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll