SMBs See The Future Is Mobile - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

09:31 AM

SMBs See The Future Is Mobile

Despite the cost cutting prompted by the great recession, SMBs are holding the line on wireless spending and see mobile as crucial to remaining competitive and surviving.

Despite the cost cutting prompted by the great recession, SMBs are holding the line on wireless spending and see mobile as crucial to remaining competitive and surviving.Between CTIA Wireless, DEMO, and VoiceCon, we are awash in mobile news this week. Dell's rolling out its first smartphone, Sprint and HTC lifted the curtain on the first 4G smartphone, and Verizon is launching mobile Skype for its BlackBerry and Android users.

All this bling has early adopters in myriad metaphorical states from frothing at the mouth to champing at the bit to lay hands on the latest and greatest. There are SMBs among those who reach for newest and shiniest objects, no doubt, but the more classic model for owners and managers in smaller businesses is that of the second mover; a pragmatic approach to technology adoption with an emphasis on reliability and value over bleeding edge feature set. With predictions for the future of mobile reaching a fever pitch of late (Eric Schmidt et. al.) does this paradigm still hold.

Last week, AT&T released survey data focused specifically on SMBs and wireless technology. The AT&T Small Business Technology Poll findings indicate that nearly two thirds (65%) of small businesses would not survive or would struggle to survive without wireless technology and more than eight of 10 (81%) use smartphones for business. Despite the economic downturn, more than 80% of businesses have not decreased spending on wireless technology from 2008 levels.

This reliance on mobile by smaller companies indicates that perhaps the "wait and see" conventional thinking isn't as prevalent when it comes to mobile. Moreover, with newer companies it's likely inverted: the survey indicates that newer businesses are more reliant on not only wireless, but all technologies than established businesses and tend to adopt them more quickly. Of businesses less than two years old, 53% rely "much more" on wireless compared with only 38% of companies in business for 10 years or more.

Looking ahead the future does indeed look to be mobile. Almost three quarters (74%) of small businesses expect to depend more on wireless in two years than they do today and the number of businesses that believe wireless technology enables them to remain competitive has tripled over the past 3 years from 16% in 2007 to 49% today.

The AT&T Small Business Technology Poll results are based on an online survey of more than 2,000 small business owners and IT managers in the U.S. conducted in November 2009. The complete findings are available here.

Don't Miss:

Follow Benjamin Tomkins on Twitter @ Follow InformationWeek SMB on Twitter @ Get InformationWeek SMB on your mobile device @

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
COVID-19: Using Data to Map Infections, Hospital Beds, and More
Jessica Davis, Senior Editor, Enterprise Apps,  3/25/2020
Enterprise Guide to Robotic Process Automation
Cathleen Gagne, Managing Editor, InformationWeek,  3/23/2020
How Startup Innovation Can Help Enterprises Face COVID-19
Joao-Pierre S. Ruth, Senior Writer,  3/24/2020
White Papers
Register for InformationWeek Newsletters
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
Current Issue
IT Careers: Tech Drives Constant Change
Advances in information technology and management concepts mean that IT professionals must update their skill sets, even their career goals on an almost yearly basis. In this IT Trend Report, experts share advice on how IT pros can keep up with this every-changing job market. Read it today!
Flash Poll