Segway Scooters Take New Direction - InformationWeek

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5/31/2006
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Segway Scooters Take New Direction

Although popular in Europe, the electric scooters haven't caught on here en masse. The company is hoping the rising price of gas and a new consumer finance program will change that.

Segway Inc.'s microprocessor-run motor scooters haven't become all the rage among commuters, but the human transporters are in the spotlight as the company pushes for more sales with rising gas prices and plans for an IPO.

GE and Segway announced a consumer finance program Wednesday to increase sales while the devices rise in popularity in Europe and among police.

The Segway Human Transporters are zero-emissions, electric transportation devices that go up to 24 miles on a single battery charge and cost only pennies per mile to operate. The light electric transportation devices travel 8 mph and use embedded intelligent motion control technology, called Smart Motion. Smart Motion provides intelligent motion control that enables a device to monitor its environment, control its motion and make decisions about how it should move.

The technology is also licensed for use in other products made by third-party companies. The company's line of Segway Robotic Mobility Platforms offer researchers, government and military organizations intelligent, reliable, durable mobility solutions for robotic applications.

The multi-year finance agreement allows customers to buy Segway's transporters and accessories with monthly payments, beginning Thursday, under GE's FUNancing Card program.

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