Really Simple Systems Rolls Free CRM - InformationWeek

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10/28/2010
04:13 PM
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Really Simple Systems Rolls Free CRM

Web-based customer relationship management system is free for two users and up to 100 accounts.

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Really Simple Systems announced Thursday its Really Simple Systems Free Edition, a two-user sales system aimed at small and medium-sized organizations.

Really Simple Systems touted its system, which is free for two users, as a “complete Sales Force Automation system: Account Management, Contact Management and Opportunity Management with Sales Forecasting and reporting. It has all the features and functionality you need to keep track of your customers and prospects -- their names, when to call them back, what you said to them last, what they bought, what they might buy. You can also upload documents such as letters, faxes, spreadsheets and keep them on the system."

The Free Edition supports up to 100 accounts and 100MB of document storage. Companies with multiple locations and remote workers would be among the targeted users. Current Really Simple customers with the paid Premium Edition who have only one or two users -- which could be costing up to $90/month -- can downgrade to the free version. It is aimed at organizations of between 5 and 200 people who want a straightforward Web-based CRM sales, marketing and support system.

Really Simple is also available in Premium and Enterprise Editions. The Premium Edition, good for up to five users, includes other free and paid features. Price for Premium is 2 users free, with additional users $15/User/Month, and $8/month for each 100MB of storage after the first 100MB, which is free.

The Enterprise edition is $50/user/month, and also includes customer service and support, some features that cost extra for Premium users, and API (Application Program Interface) access to Really Simple.

The company sees its free offering as one way to increase its paid base over time. "Really Simple Systems currently has over 2,000 customers, and the prediction is that we will sign around 10,000 new Free Edition users over the next twelve months. Of those 10,000 we only expect about 1,000 to upgrade to a paid-for system," according to company CEO John Paterson.

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