re: Analytics Vendors Must Make Prediction Easier, Forrester Says
One thing that puzzles me about Forrester's scores is that all 10 vendors received the same 2.50 score on "Licensing and Pricing." Gualtieri told me Forrester doesn't judge price, it judges the availability of different, flexible pricing and licensing schemes. Forrester customers get more detailed scores in their version of the report and they can change the weightings of different variables that are important to them, he said.
Even so, would more detailed scores on pricing and licensing all roll up to a 2.50 for every vendor? In my opinion it's either a mistake or a not very discerning analysis. Every small vendor is going after SAS and IBM on pricing and licensing terms.