RFID Will Go Only As Far As BI Takes It - InformationWeek
IoT
IoT
Software // Information Management
Commentary
3/15/2004
09:58 AM
Ted Kemp
Ted Kemp
Commentary
50%
50%
RELATED EVENTS
Ransomware: Latest Developments & How to Defend Against Them
Nov 01, 2017
Ransomware is one of the fastest growing types of malware, and new breeds that escalate quickly ar ...Read More>>

RFID Will Go Only As Far As BI Takes It

RFID data is only as good as it is actionable. That's where business intelligence will come in.

These days the business technology illuminati love talking about radio frequency identification technology, and when they do, their conversations are usually limited to a few subjects: how much RFID tags cost, how data yielded by the technology will benefit businesses, and how industry will navigate the privacy minefield RFID presents.

But data is only as good as it is actionable. That's where business intelligence will come in.

Imagine this: There are retail and consumer package goods companies out there that hope to someday individually identify every item -- not every product type, and not every brand name, but every item -- that they sell. The result will be a supply chain efficiency and marketing bonanza.

Or so it's hoped. RFID is in the very early going, and there's been little talk about how companies will store, integrate and analyze such a monumentally staggering amount of data.

The technology's momentum is undeniable, however, and eventually it'll be the BI professionals who sort through the data quagmire. This week market research firm Venture Development Corp. upped its compound annual growth forecast for the RFID market to 37 percent through 2005.

Right now, a handful of companies including Procter & Gamble, Wal-Mart, Target and, most recently, Albertsons are pushing RFID's adoption. The industries exploring RFID, however, go beyond retail and CPG and even beyond the private sector. Of course, where the technology buyers lead, the technology suppliers usually follow. Also this week, IBM announced an acquisition - of Trigo - that it hopes will help position it in the forefront of the RFID market.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll