Re: Effective business model but illegal
@WaqasAltaf That's where it gets tricky. The number of likes a page has, on a superficial level, has some weight in deciding whether a product or company has clout. The difference between organic and paid-for likes, though, is what happens after the initial like. If a company is inflating their follower count with paid-for, fake accounts, they won't see the engagement on their posts that pages with real likes do -- and in the end, that penalizes them.