Spam Prompts 11% Of Computer Users To Buy - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Spam Prompts 11% Of Computer Users To Buy

One in 10 computer users have bought something touted by spam.

It's no wonder there's spam, and lots of it. According to a survey released Tuesday, 11 percent of computer users have bought something touted by spam, and 9 percent have been ripped off by spam scams.

The poll, jointly conducted by Mirapoint, a message security vendor, and the Radicati Group, a research firm that specializes in e-mail messaging issues, found a surprising fraction of computer users actually open spam, buy its products, and get suckered into its bogus schemes.

Even if they're not purchasing spammed products, nearly 4 in 10 users (39 percent) admitted to clicking on the embedded URLs within spam. More distressing is that 57 percent of those polled who said they clicked on links also said they received more spam after they did. Relating cause and effect, it seems, is a dying art.

"If people stopped buying products from spam, spam would probably go away," said Marcel Nienhuis, an analyst at the Radicati Group.

The results released Tuesday confirm preliminary results the companies published based on initial research in March.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
2021 State of ITOps and SecOps Report
2021 State of ITOps and SecOps Report
This new report from InformationWeek explores what we've learned over the past year, critical trends around ITOps and SecOps, and where leaders are focusing their time and efforts to support a growing digital economy. Download it today!
InformationWeek Is Getting an Upgrade!

Find out more about our plans to improve the look, functionality, and performance of the InformationWeek site in the coming months.

Blockchain Gets Real Across Industries
Lisa Morgan, Freelance Writer,  7/22/2021
Seeking a Competitive Edge vs. Chasing Savings in the Cloud
Joao-Pierre S. Ruth, Senior Writer,  7/19/2021
How CIO Roles Will Change: The Future of Work
Jessica Davis, Senior Editor, Enterprise Apps,  7/1/2021
Register for InformationWeek Newsletters
Current Issue
Monitoring Critical Cloud Workloads Report
In this report, our experts will discuss how to advance your ability to monitor critical workloads as they move about the various cloud platforms in your company.
White Papers
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll