9 CIO Tech Priorities For 2015 - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
IT Leadership // Digital Business
News
1/20/2015
09:06 AM
Doug Henschen
Doug Henschen
Slideshows
Connect Directly
Google+
LinkedIn
Twitter
RSS
E-Mail

9 CIO Tech Priorities For 2015

What's on the agenda for CIOs this year? Top executives at last week's NRF Big Show had plenty of advice for retailers, but these tips apply to any customer-facing company.
1 of 11

1 of 11
Comment  | 
Print  | 
Comments
Newest First  |  Oldest First  |  Threaded View
Page 1 / 2   >   >>
IMjustinkern
50%
50%
IMjustinkern,
User Rank: Strategist
1/28/2015 | 4:59:50 PM
PCI 3?
Any of the chatter hit on expectations (or inability to hit expectations) with PCI DSS 3.0? Seems pressing for retailers small and large. Also wondering, seeing as so many have had breaches/leaks even with PCI compliance, if some are saying the hell with it.
yalanand
50%
50%
yalanand,
User Rank: Ninja
1/24/2015 | 10:03:04 PM
Re: Omnichannel
"I complexly agree unfortunately I have only seen a few retailers implementing the reality  of Omni channel, I still receive hard copy flyers and coupons in the mail when they have my email address and my mobile number. "

@impactnow: IOT is going to solve all that. For example, your home appliance IOTs will be able to select groceries for you and other kind of things you might need, and then send a ping to your smartphone at the exact moment you cross a grocery or a hardware store, which would then be content marketing if the hardware store or the grocery store uses omni channel technology.
yalanand
50%
50%
yalanand,
User Rank: Ninja
1/24/2015 | 9:59:55 PM
Re: Trying to hit two birds with one stone
"Adressing data risks and at the same time taking advantage of anonymous information without crossing a few boundaries isn't easy as it sounds."

Of course it isn't easy, but again, it should be, if it was then hackers would have the leading edge in cracking down anything we put up. However the materials and infrastructure:both technical and managerial needs to be present. I think your "difficulty" lies there.  
yalanand
50%
50%
yalanand,
User Rank: Ninja
1/24/2015 | 9:57:22 PM
Re: Consumer as Chief Strategic Officer
@SunitaT0: I like this kind of an Omni-Channel presentation, I might have to take up on your idea and present it to our boss. If you think about it, CEO as a consumer makes perfect sense. He can tell what the omni channel needs and is missing. 
SunitaT0
50%
50%
SunitaT0,
User Rank: Ninja
1/23/2015 | 10:30:44 PM
Consumer as Chief Strategic Officer

An Omni-Personal approach begins by putting the customer at the core of your business thinking, before you even start mapping out channels. This means making the unrelenting pursuit of consumer insights paramount to the organization. The exercise begins at the very top, with CEOs and other C-level executives pushing for and demanding stronger consumer findings at all points in the consumer journey. This insights gathering initiative should be lead by research and innovation but should be truly cross-functional, with all different teams asking the important question: what does the consumer want and need?
SunitaT0
50%
50%
SunitaT0,
User Rank: Ninja
1/23/2015 | 10:23:07 PM
Re: Trying to hit two birds with one stone
"Adressing data risks and at the same time taking advantage of anonymous information without crossing a few boundaries isn't easy as it sounds."

Not easy, but it can be solved. What are data scientists for then? Data risks can be solved with better security in cloud, and cloud security is a hot topic in many firms still: the reason being that cloud security is still loosely based on network security, with a centralized approach, which shouldn't be the case in my opinion.
impactnow
50%
50%
impactnow,
User Rank: Author
1/23/2015 | 11:52:46 AM
Re: Omnichannel
I complexly agree unfortunately I have only seen a few retailers implementing the reality  of Omni channel, I still receive hard copy flyers and coupons in the mail when they have my email address and my mobile number. One retailer, Macy's recently introduced the ability to redeem coupons via your account without bringing a hard copy coupon. This should be the case for all loyalty incentives as well, if a company gives a client a loyalty incentive why do they make it so cumbersome to use? It should be directly linked to their loyalty number. Groupon has also started seamless redemption by name for some of their offers and it's very convenient especially when travelling or when your phone dies unexpectedly.
D. Henschen
50%
50%
D. Henschen,
User Rank: Author
1/22/2015 | 5:34:02 PM
Re: Omnichannel
I did include a few points on Omnichannel. The key theme I kept hearing over and over is that companies have to stop operating in silos. The channels have to be integrated and the customer insight transparent across all channels because customer journeys weave in, out and across multiple channels. Customers assume you know them no matter what channel you're in, and they're really put off when they encounter inconsistencies from channel to channel.
impactnow
50%
50%
impactnow,
User Rank: Author
1/21/2015 | 1:10:15 PM
Omnichannel

All great points to focus on, but I am curious about whether the retailers had new strategies outlined for implementing Omni channel. Did you see any great examples of Omni channel that are working well?

D. Henschen
50%
50%
D. Henschen,
User Rank: Author
1/20/2015 | 9:33:50 PM
Three points on innovation: do POCs, set asside time and budget, and set up a matrix of priorities
Personally, I like the three points of advice offered by NRF CIO Council members:

1. Do POCs in which you can gather meaningful measurement and feedback.

2. Set asside time (hackathons and co-innovation days) and money (in a separate budget) for innovation.

3. Set up a matrix of priorities, putting high-value/low-complexity projects first and sidelining low-value/high-complexity ideas.
Page 1 / 2   >   >>
Slideshows
IT Careers: 12 Job Skills in Demand for 2020
Cynthia Harvey, Freelance Journalist, InformationWeek,  10/1/2019
Commentary
Enterprise Guide to Multi-Cloud Adoption
Cathleen Gagne, Managing Editor, InformationWeek,  9/27/2019
Commentary
5 Ways CIOs Can Better Compete to Recruit Top Tech Talent
Guest Commentary, Guest Commentary,  10/2/2019
White Papers
Register for InformationWeek Newsletters
Video
Current Issue
Data Science and AI in the Fast Lane
This IT Trend Report will help you gain insight into how quickly and dramatically data science is influencing how enterprises are managed and where they will derive business success. Read the report today!
Slideshows
Flash Poll