Re: Innovation - Art or science?
"@Rob: What would be your take if you were asked if innovation is an art or a science? Historically, it has always been an art and some of the biggest innovators who've lived like Leonardo Da Vinci have been artists themselves. Yet, today we see companies having a very scientific approach towards it and the process of innovating seems to be very rigid and lack creativity."
Innovation is a mix of both. Without an artistic brain, you cannot create something that will appeal to the masses, it may do the work perfectly well, but it just wouldn't fit. For example: try working in an oval screen rather than a flat screen monitor, you'll see where it leads you.
Most companies use the scientific approach because mostly they hire someone to innovate on the products design and artistry values.