Re: In Praise Of Cliches
It feels likes this is a topic that makes the rounds pretty frequently - although I did get a chuckle out of the linked Forbes article. Is talking about cliches a cliche? The world may never know. Like the cliches themselves, though, there's a reason for that - If we do something (or hear something) enough, we want to take a closer look at it and see why we do it (this is true for everything from business practices to accidentally touching a hot oven). Any lazy analysis that paints cliches as completely good or bad (of which there are plenty) invite a good analysis like this one that weighs the good with the bad.
Cliches have become mainstays for a reason, but unfortunately that defense in itself invite their overuse and misuse. For example, you should use a simple cliche to get a message across quickly and easily, but you shouldn't use it when something more specific is just as good - don't say 'we need you to think outside the box' when what you meant is 'we can't afford your current idea for X specific reason'. Nevertheless, we all know managers who have been seduced by the dark side of cliches... but we also know their evil cousin, the 'modern' manager. The guy who goes out of his way not to use cliches, talk like a regulary guy, and make sure it doesn't sound like he went to business school. While that's all well and good, we all know that he's equally as likely to be a lousy manager.