Digital transformation will lead to disruption in every market: It's up to executives to decide whether they will float or be swamped by the changes. That's the message Vivek Wadhwa delivered at the InformationWeek Elite 100 Conference.

Curtis Franklin Jr., Senior Editor at Dark Reading

May 4, 2016

3 Min Read
<p align="left">(Image: Curtis Franklin/InformationWeek)</p>

6 Secrets 100 Winning IT Organizations Share

6 Secrets 100 Winning IT Organizations Share


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There will be disruption.

That's the core of the message that Vivek Wadhwa, a Fellow at the Arthur & Toni Rembe Rock Center for Corporate Governance at Stanford University delivered to a room that was full of CIOs and IT executives at the InformationWeek Elite 100 Conference in Las Vegas. Faces around the room followed Wadhwa as he delivered a speech that contained the seeds of a transformation that's well underway and getting nothing but faster.

Wadhwa began his talk by pointing to the technology triumph that let us land on the moon -- and reminding everyone that the computing power that guided Apollo capsules to the moon today lets us listen to the Hamster Dance when we open greeting cards. That kind of improvement is the result of exponential growth -- growth on a path so steep that it's really impossible to accurately predict where the technology will be in two decades, or even one.

While admitting the difficulty in accurately predicting the precise destination for technology, Wadhwa did look at several significant digital technology trends and talk about where he sees them heading in the next decade. One of the common threads in all of the trends is that every business in the segment will be disrupted: Companies that have built their success on scarcity and resource hoarding will be disrupted to the point of destruction.

[Read why Capital One topped the Elite 100 List in 2016.]

Wadhwa's speech was an absolute flood of information. Among the main points that he made were:

Manufacturing Is Coming Back: Robotics and factory automation will drive manufacturing costs down and, as Wadwha said, "American robots can work as cheaply as Chinese robots." As transportation costs become a larger part of goods costs, it will make less sense to move things across the ocean. Instead, North American factories will be rebuilt and manufacturing will return, though there will be limits to how many manufacturing jobs will appear.

Medicine Is Becoming Smaller and More Digital: Medical devices that use smartphones as hubs will bring sophisticated diagnostics to the field. Healthcare analytics will aid professionals in diagnostics and allow consumers to better keep track of their own health. The combination, hosted on $600 tablets, will revolutionize healthcare in the developing world.

Companies Aren't Ready for Exponential Disruption: Companies are especially unprepared for disruption that will come from competitors currently outside their market niche. Exponential change means that competitors can be born and become a threat in a matter of weeks or months rather than years.

Management Must Change With the Market: Managers need to rethink how they manage. Hierarchies were set up for consistent performance of physical laborers, not knowledge workers. As part of the rethinking, they must realize that command no longer works. Management happens through communication. This is at least partially because employees are always communicating, to each other and the world.

Wadhwa closed with rapid-fire wisdom.

Trillion dollar opportunities, he said, happen at the intersection of exponential technologies. Companies -- all companies, not just those already at a crossroad -- must disrupt themselves before someone else disrupts them. The disruption must lead to leadership because, when it comes to working through the disruption, "You must lead or become toast," Wadhwa reported.

About the Author(s)

Curtis Franklin Jr.

Senior Editor at Dark Reading

Curtis Franklin Jr. is Senior Editor at Dark Reading. In this role he focuses on product and technology coverage for the publication. In addition he works on audio and video programming for Dark Reading and contributes to activities at Interop ITX, Black Hat, INsecurity, and other conferences.

Previously he was editor of Light Reading's Security Now and executive editor, technology, at InformationWeek where he was also executive producer of InformationWeek's online radio and podcast episodes.

Curtis has been writing about technologies and products in computing and networking since the early 1980s. He has contributed to a number of technology-industry publications including Enterprise Efficiency, ChannelWeb, Network Computing, InfoWorld, PCWorld, Dark Reading, and ITWorld.com on subjects ranging from mobile enterprise computing to enterprise security and wireless networking.

Curtis is the author of thousands of articles, the co-author of five books, and has been a frequent speaker at computer and networking industry conferences across North America and Europe. His most popular book, The Absolute Beginner's Guide to Podcasting, with co-author George Colombo, was published by Que Books. His most recent book, Cloud Computing: Technologies and Strategies of the Ubiquitous Data Center, with co-author Brian Chee, was released in April 2010. His next book, Securing the Cloud: Security Strategies for the Ubiquitous Data Center, with co-author Brian Chee, is scheduled for release in the Fall of 2018.

When he's not writing, Curtis is a painter, photographer, cook, and multi-instrumentalist musician. He is active in amateur radio (KG4GWA), scuba diving, stand-up paddleboarding, and is a certified Florida Master Naturalist.

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