Subscription Music Service Provider Signs First Online Distributor - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Subscription Music Service Provider Signs First Online Distributor

Less than a month after it obtained rights to distribute EMI Recorded Music's catalog of licensed content over the Web, entertainment subscription startup Streamwaves has cut its first deal to supply streamed content to an online music service. Beginning in the first quarter of next year, Streamwaves will begin supplying music for playlists created by members of Uplister Inc. Uplister members will pay a nominal monthly fee for access to the service and then will be charged for playlists based on how many songs they stream and the demand for those songs.

Uplister is a community of music enthusiasts who share and discuss playlists with each other but can't yet actually listen to those playlists. Its deal with Streamwaves is Uplister's first step toward converting those playlists into shared music-listening experiences. "We want to make the playlist the format of choice for global music consumption," says Mike Taylor, executive VP and founder. "This deal's going to carry us a long way toward achieving that goal."

Meanwhile, Streamwaves sees the agreement as a watershed moment for its fledgling service. "What Uplister and other services will bring us is unique and intuitive interfaces," CEO Jeff Tribble says. "We want to become the streaming services provider for services like Uplister." To that end, Tribble is attempting to hammer out licensing deals with the other major music labels--Universal Music, Warner Music Group, BMG Entertainment, and Sony Music Entertainment--and hopes to be able to offer a wider range of content before the Uplister service launches.

Analysts agree that having major-label deals in place is crucial to the success of subscription services such as Streamwaves. "If you don't have all five majors, you're gonna have trouble," Gartner analyst P.J. McNealy says. "No one knows music by label." Jupiter Research analyst Aram Sinnreich says Streamwaves also should incorporate licensed content from the major independent labels. Regardless, Sinnreich says Uplister was a logical choice for Streamwave's first distribution deal. "Uplister's a very interesting answer to the question, how do you format a music subscription service in a way that's appealing?" he says. "I'll be very interested to see if it gains traction with consumers."

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
The State of Cloud Computing - Fall 2020
The State of Cloud Computing - Fall 2020
Download this report to compare how cloud usage and spending patterns have changed in 2020, and how respondents think they'll evolve over the next two years.
2021 Outlook: Tackling Cloud Transformation Choices
Joao-Pierre S. Ruth, Senior Writer,  1/4/2021
Enterprise IT Leaders Face Two Paths to AI
Jessica Davis, Senior Editor, Enterprise Apps,  12/23/2020
10 IT Trends to Watch for in 2021
Cynthia Harvey, Freelance Journalist, InformationWeek,  12/22/2020
Register for InformationWeek Newsletters
Current Issue
2021 Top Enterprise IT Trends
We've identified the key trends that are poised to impact the IT landscape in 2021. Find out why they're important and how they will affect you.
White Papers
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll