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LumiData

Founded in 2002, LumiData is a specialist in demand intelligence software for leading-edge consumer goods companies. LumiData's SOLYS software solution provides seamless and actionable point-of-sale (POS) data across downstream and upstream business functions. This demand planning solution enables customers to identify and leverage opportunities indicated by the demand intelligence, increase revenue and margins, increase team productivity, synergize sales and marketing strategies, and effectively collaborate with retail partners. LumiData is headquartered in Minneapolis, Minnesota.

Our Website: http://www.lumidata.com


Latest Content From LumiData

Whitepaper: The Right BI Solution vs. the Right BI Architecture

by LumiDataMar 01, 2010

If your enterprise currently uses retail demand data in a manner that favors either tier one (corporate users) or tier two members (retail sales team), then you don't have the right BI architecture in place. And that means you don?t have the right BI solution. This white paper will illustrate three BI architectures, outline the ideal BI architecture, show you how to put a BI architecture into place, and then choose a BI solution that maps to the unique needs of every member of your


Whitepaper: Forecasting Optimization That Decreases The Need For Build Orders

by LumiDataFeb 01, 2010

The Kao Target team wanted to grow volume. Because Kao has such a diverse assortment of beauty care brands and SKUs, the Target team needed a means of drilling down to SKU-specific demand data analysis in order to build all the items in all their brands. They needed to present both the big -? and little ?- picture to internal executives, retail team members, buyers, and business analysts. And they needed the agility and mobility of a system that allowed them to access, process, and report on


Whitepaper: Kellogg Category Management Team Case Study

by LumiDataJan 11, 2010

The Kellogg Target Sales Team was responsible for managing increasing amounts of demand data which reduced the time the team had to spend analyzing the data and recommending strategies to maximize sales. The team needed a resource to increase both their efficiency and effectiveness.


Whitepaper: Optimizing Kellogg Sales Team Efficiencies

by LumiDataJan 11, 2010

The Kellogg Target Sales Team was responsible for managing increasing amounts of demand data which reduced the time the team had to spend analyzing the data and recommending strategies to maximize sales. The team needed a resource to increase both their efficiency and effectiveness.


Whitepaper: How 'Routine' Data Visualization Can Bring About Unexpected Opportunities

by LumiDataJan 05, 2010

If retail teams want to get the most out of their external demand data, they need the time to delve into it and the tools to help them quickly visualize insights. This white paper examines the potential of data visualization and how it can uncover unexpected opportunities that drive sales while increasing retail team efficiencies.


Whitepaper: Getting Your Buyer To Listen When Price Increases Are Detrimental To Sales

by LumiDataNov 05, 2009

After price increases for a variety of SKUs, a Key Account Sales Manager for Malt-O-Meal noted increasing declines in sales volume for four particular items. In response, she crunched the numbers, attempted to create an Excel sheet that would tell her story and make the case to her buyer. But she couldn?t make an impact ?- the prices remained unchanged. And so she tried again. Nothing. Learn how SOLYS's dashboards and fact-based demand intelligence reports helped the supplier garner the ear


Whitepaper: Optimized Category Management And Planograms For Multi-Year Retail Cycle

by LumiDataSep 17, 2009

As category manager for Target, World Kitchen needed to analyze long-term demand data on a weekly basis that would allow the company to optimize promotional events and provide fact-based, extensive brand scorecards to build volume for a retail category with a multi-year sales cycle. With SOLYS, World Kitchen was able to track long-term in-stock and replenishment, and delve into the minutiae of promotional activity data that allowed World Kitchen to zero in on specific product performance;


Whitepaper: Burt's Bees Builds Sales With SOLYS Demand Data Solution

by LumiDataAug 01, 2009

This case study outlines the challenges of assessing demand data in a timely fashion. The paper shows how the SOLYS demand data solution has helped Burt's Bees Target team save time, increase volume, improve supply chain management, optimize promotions, and improve internal and external communication.