Latest Content From MarketingSherpa

Whitepaper: Search Engine Optimization (SEO) Firms

by MarketingSherpaJan 01, 2008

If one is considering hiring an expert consultancy or specialist firm to optimize the web site for search engines, he or she has made a great choice. MarketingSherpa data has consistently shown that marketers who use in-house staff to optimize their web sites see on average a 38% jump in overall traffic. That’s nothing to be sneezed at - however, marketers who hire an out-of-house expert see a 110% jump in site traffic.

Whitepaper: Marketingsherpa Ecommerce Search Marketing Presentation: Top Marketing Opportunities For 2007

by MarketingSherpaJan 01, 2008

This paper published by MarketingSherpa presents the Ecommerce Search Marketing Benchmark Data for 2007 conference call recorded MP3 audio file for those who wants to know what 1,913 marketers revealed about the latest in ecommerce search marketing and 15-page PowerPoint presentation PDF, including eight new charts and images and an eyetracking heatmap.