Ads Built By Algorithm
Persado contends its machine learning system can produce better direct response ads than human ad copywriter.
Big Data: 6 Real-Life Business Cases
Better data analysis enables companies to optimize everything in the value chain -- from sales to order delivery, to optimal store hours. Here are six examples of how major enterprises are using data to improve their business models.
Jony Ive Promoted To Chief Design Officer At Apple
Jony Ive, the design genius behind Apple's most iconic products, including the MacBook, iPhone, and Apple Watch, gets a promotion to chief design officer. What does it mean for the rest of the company?
8 Reasons IT Pros Hate The Cloud
We sense a simmering level of vitriol whenever we speak with IT professionals about the cloud in our daily conversations, at industry conferences, and in other settings. Here's why.
Bots Outpace Humans Online: Study
Humans were responsible for only 41% of network traffic monitored by Distil Networks; bots made up the rest. What does this mean for your applications?