RIM CEO Pledges Enterprise Focus, But Clock Ticks
Newest First  |  Oldest First  |  Threaded View
Eat Poi
Eat Poi,
User Rank: Apprentice
3/30/2012 | 6:46:49 PM
re: RIM CEO Pledges Enterprise Focus, But Clock Ticks
BB is at a cross-roads; no wait, they were at a cross-roads: they just hadn't decided on a decision. I think they are afraid of the "Die" part of Do or Die; acceptable risk/s are an entrepreneur's motto, but with a lot at stake, it's tough. Should the motto of the consumers/customer's be "Hang In There"? BB 10 should have been released when PlayBook OS 2 was released, and bundled with it. Is anyone at BB looking at timelines and releases of competing companies? Instead of "Release the Hounds", BB should "Release the OS/App, and Improve along the way." Get it Out, BB.
User Rank: Apprentice
3/30/2012 | 3:51:33 PM
re: RIM CEO Pledges Enterprise Focus, But Clock Ticks
They got themselves in this situation by losing sight of who they are. Kids mixing music on a Torch? Really? People like the iPhone and Android because they are great toys. Everybody loves cool toys, but we also need tools. The latest bold is a great tool, but at least my employer has deactivated JavaScript and Apps. Interesting to consider what this would mean to other devices, but I have to think HTML5 will reverse this eventually...

As a consumer, if I want something for the kids to play angry birds on, its an iSomething or Android (an iDroid?) Users are not generally using BB as a toy, and BB should find a way to market the fact that people with 'toy' phones are playing with them and not doing work; 'cause its true... they are tweeting, posting, flinging small avian projectiles, doodling collaboratively, and generally dicking off on their boss's dime.

iDroid are collaboratively poorly positioned to overtake corporate accounts, because Google is a giant espionage company that trades in consolidated, analyzed secrets and Apple is closed and pricey. Anyone who lets Android in is blind to security, and anyone who lets Apple in is not using resources wisely...

The door seems open, but the Win 8 phones and devices are about to arrive... iDroid may take a hit, but I really see BB taking it in the shorts. Finally a toy with business presence and integration across all platforms. BB has had years to realize they were not a consumer product, but they failed. Integrated office solutions that get work done. It was their only chance, but Microsoft is breathing down their neck. Heins finally gets it. I am sure he will do great in his next job. (joking. there is a chance...)

Register for InformationWeek Newsletters
White Papers
Current Issue
4 Trends Shaping Digital Transformation in Insurance
Insurers no longer have a choice about digital adoption if they want to remain relevant. A comprehensive enterprise-wide digital strategy is fundamental to doing business today.
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on for the week of April 24, 2016. We'll be talking with the editors and correspondents who brought you the top stories of the week!
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.