Comments
Will Fewer Phones Work For Motorola?
Newest First  |  Oldest First  |  Threaded View
Andrew Hornback
50%
50%
Andrew Hornback,
User Rank: Apprentice
8/16/2012 | 12:51:36 AM
re: Will Fewer Phones Work For Motorola?
The fewer phones strategy may work for Motorola. The ability to concentrate on getting very good devices to market, fewer overall parts to keep track of in their supply chain, and to some degree, a feeling of exclusivity for when they really get a good device to market could really boost them.

For GM (hah - Google Motorola) to produce the next iPhone, they would need to cultivate a population of followers that seek out their devices when they need a new one.

One area where GM could really beat Samsung is keeping their existing base of phones updated (or updateable). Samsung's lack of providing timely upgrades for their installed base could be something that GM really exploits.

Andrew Hornback
InformationWeek Contributor


Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Elite 100 Digital Issue, April 2015
The 27th annual ranking of the leading US users of business technology
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of April 19, 2015.
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.