The InformationWeek -- Blogs
Google

Topics:   Google : Microsoft

  • Email this page E-mail this page
  • Print this page Print this page
  • Bookmark and Share
  • icon

Google's Call For Better Health Info Answered by Microsoft


Posted by Thomas Claburn, Feb 26, 2007 08:01 PM

Microsoft said Monday that it planned to acquire Medstory, a privately held California company with a health information search site.

Microsoft said the company will become part of its recently formed Health Solutions Group. Financial terms were not disclosed.

In a statement, Peter Neupert, Microsoft's corporate VP for health strategy, said Microsoft was impressed with Medstory.com's ability to find relevant health-related information.

To further justify the acquisition, Microsoft cited an October study by the nonprofit Pew Internet & American Life Project that found that almost a quarter of the 8 million people in the United States who seek health information online were frustrated by scant information or the inability to find what they were looking for.

The shortcomings of Internet search engines as tools for finding categorically specific information have led to the launch of dozens of so-called "vertical" search engines in the past few years. Vertical search engines return results relevant only to select topics like health care, law, or programming.

Late last year, Google VP of engineering Adam Bosworth posted an unusually personal call for the search industry to improve access to health information. "Health information should be easier to access and organize, especially in ways that make it as simple as possible to find the information that is most relevant to a specific patient's needs," he wrote on the Google blog.

Though Google has taken tentative steps to address this issue by implementing search clustering technology as a way to return focused health care search results, Bosworth said, "We don't have any products or services to announce yet and may not for quite some time, but we thought we'd share a bit about the problems we're interested in helping out on even before we introduce solutions."

Microsoft it seems is interested in helping out, too. How thoughtful.

« DoCoMo And McDonald's To Allow Mobile Payments For Big Macs | Main | Join Us For Our Regular SL Kaffeeklatsch »



Sign Up Now
For InformationWeek News Alerts




This is a public forum. United Business Media and its affiliates are not responsible for and do not control what is posted herein. United Business Media makes no warranties or guarantees concerning any advice dispensed by its staff members or readers.

Community standards in this comment area do not permit hate language, excessive profanity, or other patently offensive language. Please be aware that all information posted to this comment area becomes the property of United Business Media LLC and may be edited and republished in print or electronic format as outlined in United Business Media's Terms of Service.

Important Note: This comment area is NOT intended for commercial messages or solicitations of business.




 
Sign Up For The Grok on Google Newsletter
Every Thursday, Tom Claburn and his fellow analysts offer all the news, insight, analysis, and strategic thinking you need to understand the company and complex phenomenon known as Google.

Sign up for our free, weekly newsletter today!

Newsletter Archives


  :: THE LATEST GOOGLE NEWS ::




  1. Actors, Messages and Low Lock Contention for Java
  2. Of Course The Transformers are Multicore with SMT technology
  3. Find John Fast!!


Join The InformationWeek Group On LinkedIn


                           


  1. Why I'm Dropping Bing For Google
  2. Nokia's N97 Gets Massive Firmware Update Promising Bug Fixes
  3. Video: Talking About Firefox 3.5, Apple's Snow Leopard, The Return Of Steve Jobs, & More
  4. Bing Is Worth A Fling
  5. So Long, And Thanks, Google Earth, For All The Fish


  1. Review: Apple's Speedy iPhone 3GS
  2. Tech Innovation USA: From Resilient Networks To Self-Scheduling Devices
  3. How Government's Driving Cloud Computing Ahead
  4. Government As Early Adopter
  5. InformationWeek Analytics: Data Loss Prevention
  6. Strategic Security: Web Single Sign-On

 

  Ars Technica
Boing Boing
Channel 9 Forums
CRN Blogs
Dr.Dobb's Portal: Blogs
Engadget
Gizmodo
GrokLaw
  Lifehacker
Schneier on Security
Slashdot
TechCrunch
Techdirt
Techmeme
Valleywag

  DECEMBER 2008
NOVEMBER 2008
OCTOBER 2008
SEPTEMBER 2008
AUGUST 2008
JULY 2008
JUNE 2008
MAY 2008
  APRIL 2008
MARCH 2008
FEBRUARY 2008
JANUARY 2008
DECEMBER 2007
NOVEMBER 2007
OCTOBER 2007
SEPTEMBER 2007