Many small and midsize businesses are champing at the bit to ring in 2011, with expectations of improving economic conditions and smoother sailing ahead. But before we count down the clock just yet, it's often prudent to take a quick look back at where we've been. Therein lie the lessons learned -- and hopefully a few causes for celebration, too -- that can build the foundation for future success. Although we may have to wait until next year -- or 2014, even -- to see how all of that political a
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Though reports of social media usage by SMBs tend to vary, in chorus they point to the same thing: Social media has moved from sideshow to main stage as a legitimate business tool for many smaller companies. Social marketing, in particular, has quickly evolved from fad status into a powerful, cost-effective channel for companies to get the word out.
Google in the Enterprise SurveyThere's no doubt Google has made headway into businesses: Just 28 percent discourage or ban use of its productivity products, and 69 percent cite Google Apps' good or excellent mobility. But progress could still stall: 59 percent of nonusers distrust the security of Google's cloud. Its data privacy is an open question, and 37 percent worry about integration.