Infrastructure // PC & Servers
Commentary
1/7/2010
12:50 AM
Fredric Paul
Fredric Paul
Commentary
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Introducing InformationWeek SMB!

Why should enterprises have all the fun? Sure, big companies are important, but small and midsize businesses constitute more than 99% of all U.S. businesses and employ more than half the U.S. workforce. And SMBs need sophisticated technology too, they just don't have the same level of resources and expertise. And SMBs can often get more upside out of new technology than can enterprises burdened with legacy investments and infrastructure. That's why we're introducting

Why should enterprises have all the fun? Sure, big companies are important, but small and midsize businesses constitute more than 99% of all U.S. businesses and employ more than half the U.S. workforce. And SMBs need sophisticated technology too, they just don't have the same level of resources and expertise. And SMBs can often get more upside out of new technology than can enterprises burdened with legacy investments and infrastructure. That's why we're introducting InformationWeek SMB, a new site aimed at the tech needs of Small and Midsize Businesses.

Careful readers may note that InformationWeek SMB incorporates InformationWeek's existing bMighty.com site for SMBs, including the popular and ongoing ANTenna blog, exclusive How-To Centers, Mid-Market Heroes (profiles of innovative SMB technology applications), and much more.

But as "green shoots" of an economic recovery begin to emerge in the new year, this is the perfect time to leverage increased integration with InformationWeek editorial to deliver even more practical, actionable technology news, information, advice, and best practices to companies with fewer than 1,000 employees. After all, estimates of worldwide SMB IT spending approach $675 billion in 2013. Even more impressive, IDC estimated that 2009 worldwide SMB technology spending grew 6 times as fast as enterprise technology investments.

So what's really new here? It's all about access.

InformationWeek SMB is dedicated to making the stories, content, and communities most relevant to SMBs instantly available, no matter where they were created. In addition, InformationWeek SMB's original content will become directly accessible to InformationWeek.com readers.

Interested? Careful readers of InformationWeek may also have noticed a small but signifcant change in the site. Just slide your eyes up and to the right... there, at the end of the navigation bar, is a brand new selection: SMB. You can always get to InformationWeek SMB from InformationWeek.com by clicking on that little SMB button. Or just bookmark www.InformationWeek.com/SMB.

Follow Fredric Paul on Twitter @ http://twitter.com/TheFreditor Follow InformationWeek SMB on Twitter @ http://twitter.com/bMighty Get InformationWeek SMB on your mobile device

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