Moving from a traditional IT role to a more business-focused role has challenges. Consider this advice for a successful transition.
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Experts I spoke with recommend that instead of just adding to your resume, you recast it to focus on the desired new discipline. Of course, it's important to be honest and not to misrepresent yourself, but it's perfectly valid to update your resume in a way that expresses how your existing skills and experience are relevant to the position you are seeking and how they will successfully translate.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.