Knowing Microsoft's business practices since the inception of the company, this can only mean that Linux is affecting Microsoft's bottom line ("Ballmer's Linux Spin," Nov. 1). More important, Microsoft is very concerned that the effect will grow much larger if it doesn't work the FUD (fear, uncertainty, doubt) magic that has served it so well in the past.
Dave Boydston President,
Serialio.com, Goleta, Calif.
Eye On The Ball
ADP is a perfect example of a company staying focused and dedicated to what it does well ("Slow And Steady ADP Wins Earnings Race," Nov. 1). For many, ADP is synonymous with payroll. As tempting as horizontal expansion often is, doing primarily one thing and doing it well can still be the best approach. Granted, it might not get you on the cover of InformationWeek, but it sure makes a lot of folks happy on payday!
Steven L. Jones
Senior Software Engineer, ADP, Alpharetta, Ga.
Roadblock To Approval
I enjoyed the article about getting projects through executive approval ("Winning Projects Must Flow To Bottom Line," Oct. 25). I understand the requirements to prove return on investment or improvement to critical business processes. What I find difficult to accomplish is justifying IT infrastructure to support new applications or processes. We have plenty of apps that get approved through our project-management process, but getting the infrastructure approved to support those applications is another story. We constantly hear, "Applications shouldn't have to pay for infrastructure."
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.