In the United States, Research In Motion dominates with a 52% market share of smartphones. However, the situation is fluid, as evidenced by the roaring success of Apple's iPhone, which has quickly captured 23.3% of the market. Sales of the iPhone jumped 365% in the second quarter, compared with the same quarter in 2008, according to the market research firm. RIM's shipments of BlackBerrys jumped 29% in the same quarter.
Also notable in the U.S. smartphone market was the market share decline of HTC, which dropped to 5.6% from 8%. Other brands, including those using Microsoft Windows Mobile software, also dropped.
Nokia, which has never had a major U.S. handset footprint, held onto its worldwide dominance, with a 44% market share. That was about the same share as it had in the year earlier, Canalys reported. RIM jumped to 21% from its 16.7% global share in the previous year. Starting from a more distant position, Apple nonetheless recorded a huge global year-on-year jump -- up 627%. The iPhone captured 13.7% of the global smartphone market -- up from 2.1% in the prior year.
Much of Nokia's strong position can be attributed to its heavy use of the Symbian operating system. Symbian OS still dominates with a 50.3% market share of smartphone operating systems. However, Symbian's share dropped from the 58.2% recorded in the second quarter of 2008.
"It is noteworthy how differently the smartphone business is developing compared to the PC industry," Jones said. "PCs are a highly standardized, commoditized platform where one model is often largely indistinguishable from another. Smartphones are different -- Nokia, Apple, RIM, and Palm have all achieved success by developing their own operating systems and delivering distinct devices and interfaces."
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