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7/17/2014
12:46 PM
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Oracle Social Cloud Gains LinkedIn Support

Oracle Social Cloud's LinkedIn integration gives marketers publishing, automation, and analytics tools to help manage their LinkedIn presence.

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danielcawrey
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danielcawrey,
User Rank: Ninja
7/20/2014 | 5:40:44 PM
Important
Leveraging LinkedIn is very important for companies today, so I can understand why they might want to use this product. I would be curious to know how expensive it is, however. 

It might not matter to larger organizations, but if it is expensive smaller businesses will not be interested in this - even though those organizations might be the best fit for using a LinkedIn presence to communicate branding and other marketing efforts. 
Social is a Business Imperative
Social is a Business Imperative
The use of social media for a host of business purposes is rising. Indeed, social is quickly moving from cutting edge to business basic. Organizations that have so far ignored social - either because they thought it was a passing fad or just didnít have the resources to properly evaluate potential use cases and products - must start giving it serious consideration.
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